Business the Richard Branson Way Assignment Example | Topics and Well Written Essays - 500 words

Business the Richard Branson Way - Assignment Example The paper tells that Branson delegates the duty to his management staff and inspires innovation and meaningful change in the Virgin Group. The leader is approachable and accords time to everyone in the group despite being the head of many ventures. Branson influences and motivates the workforce in his group through the power of personality. The leader spurs others into action and raises the morale of the Virgin Group. Transformational leaders create an environment for others to apply the innovative skills in solving problems and developing competitive products and services. The motivated workforce and the innovative ideas have facilitated the expansion of the Virgin Group to take a strong position in the marketplace. Branson works in consultation with the management team, especially during the formative stages of a new venture. After the venture peaks, Richard Branson gives the management and the subordinate workforce the space to implement viable ideas to run the enterprise. Branson does not practice the hierarchical organizational structure. Transformational leadership style believes in the distinct set of skills that every member of workforce possesses can drive organizations to achieve success. In essence, Branson promotes teamwork. Transformational leadership style holds that leaders in the organization should realize that leadership does not imply to the positions or titles. Rather, leadership entails an interactive process between the leaders and the followers. The character is a strong foundation of the leadership, and Richard Branson has maintained charismatic attributes since the foundation of the Virgin Group. The transformational leaders should motivate and inspire their followers through assisting them to achieve the best results in different tasks within the organizations.